Paid Ads (Meta, Google Ads, TikTok, LinkedIn) Pricing
Meta Ads
KSH
15,000 - 40,000
Set Up Fee
Monthly Retainer / Management Fee
(10% – 20% of Ad Budget)
Meta Business Manager & Ad Account setup
Facebook Pixel & conversion tracking setup
Campaign strategy & objective setup
Audience research, targeting & retargeting
Ad creative design (images/videos)
Ad copywriting & CTA optimization
Placement optimization (Facebook & Instagram)
Budget & bidding management
Weekly monitoring & ongoing optimization
Monthly performance report
Ad Spend: Paid separately by client (recommended KSH 15,000+)
Google Ads
KSH
20,000 - 50,000
Set Up Fee
Monthly Retainer / Management Fee
(10% – 20% of Ad Budget)
Google Ads account & conversion tracking setup
Keyword research & search intent analysis
Campaign strategy & objective setup
Search, Display & Performance Max setup
Ad copywriting & extensions optimization
Location & audience targeting
Budget & bidding strategy management
Quality Score optimization
Weekly monitoring & ongoing optimization
Monthly performance report
Ad Spend: Paid separately by client (recommended KSH 30,000+)
Tiktok Ads
KSH
10,000
Set Up Fee
Monthly Retainer / Management Fee
(10% – 20% of Ad Budget)
TikTok Business account setup & optimization
Campaign objective & strategy development (Awareness, Lead Gen, Conversions)
Audience research & targeting (age, interests, behavior)
Trend-based ad creative guidance (short-form video optimized for TikTok feed)
Ad copywriting & CTA optimization for viral engagement
TikTok Pixel installation & conversion tracking
Budget allocation & bidding management
A/B testing of ad formats & creatives
Weekly monitoring & performance optimization
Monthly performance report
Ad Spend: Paid separately by client (recommended KSH 15,000 – 30,000+)
LinkedIn Ads
KSH
20,000 - 50,000
Set Up Fee
Monthly Retainer / Management Fee
(10% – 20% of Ad Budget)
LinkedIn Campaign Manager & account setup
Audience targeting by job title, seniority, industry, company size
Campaign objective & ad format selection (Sponsored Content, Message Ads, Lead Gen Forms, Video, Carousel)
Ad creative design & professional copywriting tailored to LinkedIn audience
Conversion tracking & LinkedIn Insight Tag installation
Budget allocation & bidding management (CPC/CPM/Lead Gen campaigns)
- Weekly campaign monitoring & optimization
Monthly performance report
Ad Spend: Paid separately by client (recommended KSH 45,000+)